About Me

About Me

HI, I’M MEGAN

I help brands find the human stories worth telling.

Then I build the systems to tell them consistently. My work sits at the intersection of creative strategy, content production, and audience growth.

Based in Florida, I’ve helped executives, retailers, industry associations, and community organizations transform their digital presence through intentional storytelling.

My Expertise

I specialize in executive personal branding, community-centered storytelling, and content systems that drive measurable growth — from positioning a CEO as an industry voice to building awareness for a membership organization.

How I Work

I don’t create content for content’s sake. My process starts with the human story worth telling, then designs the platforms and distribution to tell it consistently — moving fluidly between strategy and hands-on execution.

Best For

Founders, executives, and organizations looking for a true creative partner — someone who can audit your current presence, find the gaps, and deliver both strategic direction and the production to close them.


Professional Timeline

2025

Social Media Content Producer

CITY Furniture/ CITY HOME

  • Own and evolve end-to-end social strategy for CITY Furniture and the CEO’s digital presence, scaling CEO channel impressions 8x within six months.

  • Partner cross-functionally to translate business initiatives and milestones into high-impact storytelling.

  • Lead on-site content capture for philanthropic initiatives and large-scale community events.

  • Analyze cross-platform performance to continuously optimize strategy and engagement.

2024

Digital Media Specialist

Marine Industries Association of South Florida

  • Developed and executed a marketing and communications strategy across six platforms, increasing audience reach by over 500%.

  • Led end-to-end social media management — from strategy to engagement — driving 32% follower growth.

  • Designed and produced multimedia assets while managing strategic B2B partnerships to expand visibility.

2023

Strategic Communications Intern

UCF Athletics

  • Shaped the athletic department’s brand through content creation and media relations, developing game previews and engaging social content.

  • Managed press materials and communications while supporting media partnerships and broadcast coordination.

  • Assisted in event execution to enhance fan experience across strategic communications and operations.

2022

Public Relations Director

Kappa Kappa Gamma

  • Managed the sorority’s full social presence — curating content, promoting events, and building a cohesive brand identity.

  • Drove over 300% growth in TikTok views and engagement through strategic content.

  • Planned and executed large-scale events, managing logistics from concept and budgeting to risk management.

Skills, Strategy & Expertise

Skills, Strategy & Expertise

Brand Positioning

Clarifying the value, voice, and point of view that make a brand recognizable.

Messaging & Voice

Turning strategy into language and narratives people can understand, remember, and share.

End-to-End Campaign Execution

Building focused campaign ideas from ideation all the way through execution.

Content Creation & Brand Storytelling

Concepting, producing, and editing multi-platform content with a clear brand voice.

Onsite & Event Production

Capturing and directing in-person moments that earn attention, strengthen trust, and extend reach.

Measurement & Optimization

Using performance analytics to refine creative choices and build stronger marketing systems over time.

TOOLKIT

What’s in my toolbox